Television ID Mark
The College of Charleston wordmark must appear in conjunction with any video presentation produced by the College. A version of the College wordmark has been developed to provide optimum legibility in video. This version is not to be used in any medium other than television.
RGB equivalents for the College of Charleston wordmark are as follows:
PMS 188: R124 G34 B48
PMS Black: R16 G16 B16
Size of the Television Mark
When using the College mark in video, the wordmark must not occupy more than one-third of the height of the screen. The wordmark should always be large enough to be legible and identifiable as the College of Charleston wordmark.
Safe Area for the Television Wordmark
Television sets crop images slightly differently. It is therefore important to keep all images within the “safe title” area, that is, within the inner 80 percent of the screen that will appear on almost any television set or monitor. Do not place the mark in the outer 20 percent of the screen.
